Nothing At All To Do With Baseball
Warning — those of you who don’t care what I have to say about subjects other than baseball, go ahead and skip this post. You won’t be interested. Which is fine; different people have different tastes. Anyway…
(It’s the New York Times, so it requires subscription, but if you don’t feel like giving them all your data, there are ways to get around free "required" subscriptions. Not that I endorse such things.)
I have a lengthy rant on the music industry which I’ll save for another day, because ultimately it’s tangential even to this issue, which is not even tangential to baseball or the Cardinals. But seriously — the thought process here is staggering. "Customers are happy because of this business model. Let’s kill it!"
I only sort of have a dog in this fight. I’ve had an iPod for about 6-7 weeks now (thanks, Erin!!!) and I can scarcely imagine doing without it. But I don’t even have iTunes on my work computer, so it’s not like I spend a lot of time browsing the service. It’s just the whole idea.
For the first time in goodness knows how long, something has happened in the music industry that is bringing people in. People are happy, they get this setup. It’s good.
So, of course, two of the four major corporations want to make it more complicated and, ultimately, more expensive. I understand the desire to make more money. After all, these are businesses we’re dealing with. But this just seems to be further indication of the music industry’s disconnect with its consumers. You know, the people who spend that money that they bring in.
Apple’s not a saint here. There are some valid questions about their motivations and their approach within the article. But Apple is smart enough to understand that when you’ve got a raging success like this, you might want to wait a little while before you gut it.